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OVERVIEW
Stay yards ahead of your competition
New! Magazine Spyder, the most comprehensive magazine ad-tracking service available in the country. Not only a snapshot of what companies have done in the past but a day-to-day window of where, what and how often companies are advertising going forward. An invaluable tool in developing ad budgets and preparing media plans.
We begin by capturing information on every ad, cover to cover, in each of the 2,500+ magazines in over 200 SRDS markets that we monitor every month. Markets we cover are in both the b-to-b and consumer space. This gives you access to 5 times the information than is available from any other service in the country.
Decide from the following three products which is best for you.
Competitor View:
Just give us a list of advertisers that are of interest to you and we will show you their media buy over the last 12 months across all 2,500+ magazines in over 200 SRDS markets we monitor. We will continue to show you their activity as it happens over the next 12 months as well. The service includes the images of each ad that they run and email "Alerts" that notify you of the addition of new magazines and new markets to their advertising schedules.
Market View:
Interested in the advertising landscape in a specific market? Just give us the SRDS name or number of the market and we will give you a comprehensive picture of all the advertising in that market. The information you receive includes the images of all the ads by all the advertisers in each of their insertions. There could easily be over a thousand advertisers covered. In addition we will give you updates for the next 12 months as well.
One-Time Crème-de-la-Crème Reports:
Sometimes only a one-time report is required. If this is what you need just give us the names of the advertisers or the name of the SRDS market and we will give you access to a one time report with the same information as our other services outlined above.
Whichever service you select the information you will receive includes:
- Expenditures - publication by publication
- Position in the magazine
- Advertising schedules
- And much more
for a sample of one of our many online reports.
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